5 Ways To WIN More Clients On Instagram!
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Are you truly maximising your use of social media? As fabulous as glamourising our social media grid is, it's essential to fully utilise this marketing tool for your business.
So, how can you draw in more clients on Instagram? Here are our top 5 strategies:
- Write your content as you speak; it adds personality. Even though you're a business, being relatable and incorporating a bit of humour can make a BIG difference.
- Establish yourself as an expert in your field. Highlight your niche and offer valuable insights to build trust.
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Address your audience's challenges in your content and position yourself as a solution provider to capture their interest. For instance, if you run a hair salon specialising in curly hair, a post like, "Tired of frizzy hair? Looking to manage your curls?" Immediately speaks to your curly-haired audience and offers a solution.
- Organise collaborative giveaways with other local professionals. At Growth Marketing, we love partnerships; their potential is often underestimated. For example, if you're a beauty bar, collaborate with a hair salon for an exciting campaign or giveaway. You likely share the same target audience and can leverage each other's followers for increased visibility, excitement, and engagement.
- Reach out to new followers through private messages. A simple message thanking them for following shows appreciation and helps them remember your business. When they need your services, the seed you planted will help keep you top of mind.